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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Feb 26, 2014

 

Major League Lacrosse has had some of its best success in a hotbed of ACC territory with the Charlotte Hounds, engaging fans in both an exciting and winning atmosphere. In only their second year of existence, the Hounds secured the first playoff appearance in 2013 and played for the title, losing only by one point to the Chesapeake Bayhawks. Wade Leaphart discusses his time helping develop the team’s schedule, ensuring that the Hounds are not only successful on the field of play, but also in the front office. Leaphart discusses the fan experience and ticket price points, as well as cost comparisons to other sports franchises located in town. Leaphart also discusses what it takes to sell in the Charlotte market, relating back to his time with the NBA’s Bobcats. Twitter: @Leaphart3

 

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