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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jan 27, 2014

 

In the last 10 years, Ralph Morton has helped initiate one of the most active sports commissions in the United States. As Executive Director of the Seattle Sports Commission, Morton has been in some of top dealings for major league teams, area data and political conversations over publicly-funded stadiums and arenas. Morton also helps bridge the game for major outside sports promotions that want help accessing the market and media when putting on events in the city of Seattle. Morton talks about the Seattle Super Sonics’ departure and its effect on Queen Anne Hill around Key Arena, as well as the history of the Seattle Sports Commission throughout the years.

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