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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Nov 20, 2017

Malcolm Bordelon represents a 20-year legacy with the San Jose Sharks (1993-2013) where the NHL franchise was one of the highest revenue drivers in all of professional hockey. Bordelon discusses his tenure with the club, which created waves in Silicon Valley and the tech industry, stemming from the birth of building naming rights to the secondary market. Bordelon chats about leaving the Sharks to work at various tech start-ups, then the Silicon Valley Business Journal and now as president of the Chula Vista Elite Athlete Training Center in San Diego. Twitter: @SVBizMalcolm

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