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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jun 15, 2016

Ray Austin represents a budding revolution of tech in the sports world, with a crowd funding platform which is gaining media attention and fan support, called Project FANchise. Austin discusses how this unique idea is taking hold in the Indoor Football League, where the fans vote on every component: team location, name, uniform colors, beer, and everything else imaginable. Austin covers the early days when he and his partners had to present the idea to IFL owners, and how those voting on team location surprised him with a team location in Utah instead of Oklahoma. Austin talks about his NFL & XFL playing days, as well as some lessons learned along the way. Twitter: @RayAustin36

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