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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Feb 12, 2016

The revenue streams for ultra endurance racing and event management comes down to the participants themselves, who Steve Fleck believes are some of the sport's biggest fans. Fleck talks about the way in which endurance racing, including marathons and Iron Man competitions, have grown and potentially plateaued over the last few decades. Coupled with that is the technological aspects that have both improved the audience experience at the larger events, but created unrealistic expectations by fans when attending smaller events. Fleck talks about some of the issues surrounding endurance sports, such as Tough Mudder, and whether they are pricing themselves out of the marketplace through participant fees. Twitter: @SteveFleck

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