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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran and sport management professor Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports. Troy Kirby is a sport management professor at Saint Martin's University in Lacey, Washington.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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May 1, 2015

Josh Manley's company ReplyBuy offers a simple solution to a complex problem: how to fill seats in the easiest way possible for customers. Manley explains why ReplyBuy has started to take off, first with NBA teams, now with MLB, NHL and NFL teams following close behind. Manley covers why a text message is the simplest form of sophistication, and how it avoids the problem of smartphone "app fatigue" by the general customer, as well as creates an easy way to move tickets. Manley creates word of mouth by industry leaders, over standard marketing forms, as to the success of the company in such a short time span. Twitter: @ReplyBuy

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