Breaking into college sports means being an intern or graduate assistant starting out. Christopher Kaufman is the coordinator of ticket operations and sales at the University of South Dakota Athletic Department, and talks about the challenges he faced getting into the field, as well as the positive outlook he brings each day to his job at USD. Kaufman discusses the challenges that USD faces in broadening its audience with a small state and area population, as well as how they are building their program for long-term success.