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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Feb 27, 2017

Bryan Mayhood will fully admit that he walked into a perfect situation at the Nashville Sounds, as they were finishing off year 2 in a fantastic new ballpark. Mayhood discusses how he helped develop a vision for year 3 and beyond, to ensure that the vitality of the ballpark, as well as fan interest, didn't wain. Mayhood talks about engaging his sales staff, including those he did not hire, in order to build trust and push an energy which ensures that it fosters revenue generation growth for years to come.

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