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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jan 5, 2017

The Man In The Yellow Suit is Jesse Cole, who owns the Gastonia Grizzlies and the Savannah Bananas at the age of 32, with his wife serving as the Director of Fun. Cole talks about his beginnings, starting with a team and $200 in the checking account, and realizing that fun was the best way to build a fanbase. Cole talks about how deeply entrenched the Bananas mindset is in Savannah, and how far he is willing to go to ensure that each fan has a great experience. Twitter: @YellowTuxJesse

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