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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Sep 2, 2016

Kate Dobie is the first female general manager to head an Australia Baseball League team, doing so with the Brisbane Bandits, her third ABL franchise. Dobie speaks about the methods used to gain momentum with the Australian population to attend games. Despite having roots in Australia since the 1800s, Dobie points out that some of the modern promotional tools are still trying to be reckoned with by Australians. Dobie talks about the need for inclusion for female executives in sports overall. Twitter: @KateDobiest

1 Comments
  • over two years ago
    David Everett
    Hi Kate,

    Going to be sad to see you gone. You did wonderful things for the Bandits.

    Just a comment though, one positive for the game of baseball in Australia over other traditional Australian sports is that even though cricket, rugby, AFL etc are the dominant Australian sports, baseball is the dominant sport in many of the nearby Asia-Pacific countries. When I look at a map Australia and New Zealand almost look like the odd ones out
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