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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jul 4, 2016

Some of the best experience in sports can happen in a virtual cuisinart, as Tim Rice can attest from his time at San Jose State, where he had to fundraise in a time that saw a drastic amount of change for the university. Now at Northern Illinois University, Rice talks about the lessons learned at campuses where the money is tight, and you have to be continually creative in order to build new revenue streams. Rice talks about why his current title at NIU, Sr. Assistant Athletic Director of Revenue Generation, is vitally important in order to ensure clarity with donors and prospects for the importance of creating new economic streams for the student-athlete experience. Twitter: @TJRice

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