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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jun 24, 2016

Chris Thompson returns for a third appearance on the podcast, bewildered that it has taken him two years to grace the audience with his presence. Thompson discusses the idea of NAATSO (National Association of Athletic Ticket Sales & Operations) as an outsider, from the original inception in 2014, to the second year of the association at the NACDA conference. Thompson shares his thoughts on how learning about tickets relates to sports information, what he has learned from the growth of the association overall. Thompson also talks about the psychology of sports information directors, mental health and wellness, and what he has learned in his time as an SID. Twitter: @CPT1982

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