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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jun 22, 2016

In 30 years of sports media, Joe Favorito has separated himself from the pack with a dynamic look at how to penetrate weak attention spans with some of the most effective, contagious branding in the industry today. Favorito discusses his time at the New York Knicks as the Vice President of Communications, and his eventual building up a massive 36,000 email list which continues onto this day. Favorito talks about his foray into comic conventions, MMA, and education, as well as what current students are not getting from a sports management degree. Favorito presents his case on why networking face-to-face is a lost art to the young and his thoughts on sports management degrees in general. Twitter: @joefav

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