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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran and sport management professor Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports. Troy Kirby is a sport management professor at Saint Martin's University in Lacey, Washington.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Mar 30, 2016

Jamel Jodah may also go by "Jay" but his hard-charging way of selling tickets is never mistaken for anything other than revenue generation. Jodah discusses his thought process in attacking the New Orleans market for ticket sales for Tulane University, as well as ensuring that there is equal communication between the campus athletic department and the Aspire Group, the third party that he works for. Jodah talks about his methodology in going after groups and season tickets. Twitter: @JGreenWave

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