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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Oct 21, 2015

In 2012, Bill Yates was a guest on Episode 8 of the podcast. Things sure have changed in terms of the sports business landscape since then, especially when looking back at what was a buyers market for teams up for sale, now becomes a seller's advantage as the national economy has improved. Yates discusses some of the alterations that have taken place, as team evaluations have solidified with variable profit margins, as well as some of the things that still leave room for improvement when it comes to understanding a franchise's worth. Yates talks about some of the issues that leagues and franchises always have, with good as well as bad ownership groups, and some of the red flags that can come up when an audit situation happens. Twitter: @YatesieTweets

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