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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Aug 14, 2015

Randy Cohen isn't just a CEO, he's the Chief Energizing Officer of TicketCity, a secondary market broker that has lasted over 25 years in the business. Cohen relates his story in two formats, both in the conversation of the podcast as well as an autography "Ticket To The Limit" in which Cohen details taking his $1,200 life savings and betting himself, by investing in No. 3 Texas Longhorn's men's basketball tickets tickets in 1990, selling those $6 tickets for $15 each. Cohen has built a larger than life persona and empire, with employees who have averaged 19 years with the company, which now generates over $100 million in revenue. Cohen expands on his thoughts about the primary and secondary, as well as some of the legal ramifications coming down the pike with the class action lawsuits in California and New Jersey. Twitter: @TicketCity

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