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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jul 17, 2015

While the majority of the secondary is reserved for the cheaper bucket seats, it is the luxury suite experience that is beginning to transform into its own secondary resale platform. Scott Spencer works in this small segmentation as does Ep. 514's Todd Lindenbaum, trying to engage with a high-end customer through a resold product, helping both the suite owner as well as the new prospect. Spencer utilizes his case for why resold suites are a valuable edition to any team's arsenal, especially in keeping the suite holder happy when the premium space would otherwise be empty or dark on a gameday. Spencer also explains the demand curve when dealing with suites and premium seating, and how a Tuesday night may actually yield a higher demand for the resold product than that of a Saturday. Twitter: @SuiteExperience

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