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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Mar 13, 2015

Athletic fundraising North of the American border is starting to catch on with its American counterparts. Bruce Logan serves as a foothold reminder of this, at one of the largest collegiate campuses in the entire Canadian system. With Canadian universities turning their attention toward the NCAA model, and joining their academic brothers in the United States, this translates into a huge opportunity for development activities with alumni. Logan discusses how York builds its base, and with a non-traditional Canadian sport of football leading the way, and how it maintains its historical legacy despite affiliation or conference changes. Twitter: @BruceLogan2

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