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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Feb 18, 2015

The Huntsville Havoc are a mainstay of the Southern Professional Hockey League, one of 10 outlaw minor league hockey teams affixed together in a region of the United States that isn't known for its winter ice sports. Havoc Director of Ticket Sales Cline Thompson explains why the SPHL and the team have been able to be successful, despite the unification of several other minor league hockey teams in the CHL, which helped cause a drastic ripple effect across the sports business landscape. Thompson discusses the Havoc's methods of marketing, especially against SEC football and other "town closers" in order to fill the stands during their season and continue to pack the house with crazy promotions such as "Weiner Dog Racing On Ice." Twitter: @Cline_Thompson

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