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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Jan 30, 2015

Laura Madison is changing the car industry by provoking a discussion on what car sales representatives should be doing online. Madison works at the Toyota dealership in Bozeman, Montana, but has made national and international news through her branded website sales, creating blog posts, videos and other social media content, reviewing the cars that she sells on the lot. This has translated to hundreds of additional car sales through digital means, and made Madison's reputation grow within the car industry. Several of these aspects could be copied tomorrow by sports franchises, adopted by the team's sales representatives, and pushed into selling socially in order to help the customer better understand and engage with the ticket sales product. @LauraDrives

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