Franchises have moved before, but moving from within market but replacing the majority of the season tickets holders one year to the next has not been a common occurrence. Fred Magione talks about the franchise relocation from New Jersey to Brooklyn, where the team only retained 10-15 percent of its season ticket base, but managed to thrive as an “expansion” team in its new Barclay’s Center home. Magione talks about the influence of ownership, using the talents of Jay-Z as well as Mikhail Prokhorov, in order to build a championship contender in one of the Five Boroughs. Twitter: @FMangione

Greg Coleman runs one of Mandalay Sports Entertainment’s baseball properties, the Erie Seawolves, and discusses the mindset of MSE in terms of its points of light mission statement. Coleman discusses the role of a president to push not only the brand, but continue selling, as well as mentoring young sports executives, and the importance of moving to further a sports career. Coleman talks about some of the larger issues in sports, as well as protecting the price point, even if it means walking away from relationships when the other side is getting everything for free. Twitter: @SeaWolvesGM

Well, 199 episodes prior, Matt Harper began the journey to record the first episode of the Tao of Sports Podcast on his last day in California before heading up to Eugene, Oregon to begin his role at UO. Now, as the podcast hits its 200th episode, recorded during a blistering hot day in Orlando with the air conditioning shut off in the hotel room, Harper returns to talk about his initial decision to take an chance on doing the podcast, being the first guest and how the podcast has grown since. Harper provides an extensive status update as to his role with the University of Oregon as GM of DuckTix, and whether jumping to a BCS FBS school has changed him or his attitude. Twitter: @MattHarper_UO

Canadian sports sponsorship is discussed with Craig Purcell, who has had a heavy influence on sport north of the American border. Purcell has represented organizations such as NFL Canada, SiriusXM Radio, Ottawa Sentators, Buffalo Bulls, Skate Canada and the CFL. Purcell talks about working as president of Insight Sports to help develop the inaugural Buffalo Bills Toronto Series for all suite and corporate partnerships, as well as some of the lessons learned from the experience as a whole.

Running a marketing budget in a basketball-crazy state like Kentucky isn’t easy, but Morris White looks towards the positives of what he does on a daily basis. White talks about ways to draw out a student crowd, as well as mentor those young interns around him, in order to ensure that they get as much experience as possible. Small college sports programs can sometimes allow its workers and interns to do more things, and White talks about how dynamic MSU can be regardless of the money they don’t have against the big boys of the University of Kentucky or Louisville. Twitter: @MorrisEWhite3

Legends Marketing & Sales has been one of the leaders in the professional sports market for a while now, and is just starting to make waves in the collegiate market as a third party out-bound sales force. Leading that charge is Chad Estis, who also serves as Vice President Sales & Booking of the Dallas Cowboys franchise for the past six years. Estis talks about the professional and collegiate market, focusing in on revenue streams, some of the ways in which teams are becoming more dynamic in building up their brands. Estis discusses some of the hot sports business topics and dissects whether some of the doom and gloom of technological influences causing attendance drops is valid or not.

Maxson is one of the more innovative sports executives in minor league baseball on protecting the price point at all costs. Maxson talks about guarding against the bane of free tickets or heavy discounts, especially working in markets where that used to be the norm. Maxson discusses his philosophies on ensuring higher revenue, greater fan experiences, and increased retention efforts. Maxson presents his beliefs on how students can break into sports as well as stay into sports, as well as what he looks for during the sports hiring process. Twitter: @ChipMaxson

The Southeast Asian markets are serving as new growth potential in the world of sports revenue. Hass Aminian, on vacation in California from Singapore, explains how some of the largest new markets are becoming a potential goldmine for internationally marketed teams in the world, especially in The Olympics and the world’s game of football. Aminian discusses how the markets are changing, and what sports sponsorship activation for international brands may entail in the future. Twitter: @HassAminian

Deep South baseball is personified by the Savannah Sand Gnats, led by President John Katz, who rescued a troubled brand a few years ago and transformed it into a thriving business. Katz talks about how working with elbow grease and duct tape has built a fun fan experience environment for any patron who enters to watch the Sand Gnats play. Katz discusses the history of the Sand Gnats, including the elimination of bleachers which were once a symbol of Southern segregation as Katz sought to involve every community member into the Sand Gnats’ brand equally.

Don’t tell Chris Palin that a local team has a harder time trying to sell hockey in their market than he does. Palin’s Everblades have no residences to the West (Gulf of Mexico) or the East (The Florida Everglades). Palin also has to deal with a population age in the mid-60s, with games at night when most of his residences may not want to drive. Despite that, Palin has helped increase sales of the Everblades hockey team, by focusing on a fan-first mentality.  Palin discusses the ways in which his ECHL hockey team has developed a firm loyalty brand with the residents and is growing continuously with the businesses in the market.