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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Now displaying: February, 2015
Feb 4, 2015

Realizing revenue is one of new facets of athletic departments, and David Paitson is bringing his professional experience to the FCS level to prove it. Paitson oversees the FCS powerhouse Sam Houston State's revenue streams as an associate athletic director, and covers a lot of the ground of what it takes to generate actual income at the lower Division I levels. Paitson discusses some of the ways that Sam Houston State has been able to separate itself from the competition, including how to draw an audience amid professional teams and FBS schools fighting for the BCS crown. Paitson gives his thoughts on the Power 5 decision of autonomy, what that could mean for the FCS level as a whole, and why its sometimes a better fit for a school to stay a big fish in a little pond. Twitter: @Paitson

Feb 2, 2015

Sitting down in Charlotte during Ticket Forum 2015, Garrett Nolan discusses his role at Bojangles Coliseum and Ovens Auditorium. While the conversation starts off with dealing in ticket sales, especially with Bojangles' announcement of the move of the AHL's Charlotte Checkers to the Coliseum in 2015-16, it transforms into a debate over the role of the secondary market, and ticket brokers as a whole. Nolan presents his points and thoughts on whether a resale market is necessarily good for event ticket operations, and what some of the downsides might be. In the end, Nolan and I share our Super Bowl picks (I was wrong on mine). Twitter: @GarrettNolan

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