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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Sports Revenue Analytics veteran Troy Kirby interviews the team behind the teams in Front Offices and Athletics Departments throughout the world, revealing an industry of specialists and minds unseen by the local or national media. Examined in this podcast are current or long-standing industry topics; tickets, business, analytics, moneyball, revenue, finance, economy, sales and jobs of the NCAA, NFL, MLB, NBA, and NHL. Also included are topics surrounding third party vendors, sports business, revenue, marketing, mentoring interns, facilities, managing employees, as well as how to not only break into sports, but stay in the industry long-term. The often-invisible side of the industry is where the Tao of Sports Podcast attempts to pull back the elusive curtain, providing information both to industry insiders and those who want to work in sports.
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The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
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Now displaying: November, 2014
Nov 7, 2014

The world of sports law is broken apart and put back together again by attorney Bram Maravent, who has worked in both the public eye at CNN Headline News, a legal analyst of sports business, and as an associate of a Miami law firm. Maravent discusses the issues dealing with the O'Bannon lawsuit, understanding the role of the NFLPA in the legal matters of Ray Rice, and the Florida State University issues surrounding Jameis Winston. Twitter: @Brammaravent

Nov 5, 2014

The El Paso Chihuahuas are one of the 2014 MiLB success stories in terms of revenue generation and attendance. Director of Ticket Sales Nathan Reilly explains how the former Tucson Sidewinders franchise relocated at the beginning of 2014 to El Paso, and had an immediate impact on the community. The Chihuahuas sold out 49 of 68 regular season games, ranking 3rd in the Pacific Coast League in average attendance, and averaged a sellout for the season at 8,193 fans per game. Reilly discusses the ways in which the team went full force into the community, selling out the house one ticket at a time. Twitter: @UTStars

 

Nov 3, 2014

Fanmaker hasn't reshifted their digital focus in college athletics as much as they have complimented their existing workflow to build an insights component to their client offerings. Fanmaker CEO Jason Cole talks about the humble beginnings of the company, formerly called Row27, that burst onto the scene with some of the best vendor video production and microsites offered to college athletic departments and professional sports franchises. Some of those dynamic images have helped shape recruiting in a segment of the sports industry where innovation was often lacking. It's also about capturing and engaging with the elusive fan. Cole covers the trends that are beginning to come into focus now, especially how data insights as well as fan information is becoming so vital to an organization's existence and future. Twitter: @JRCole

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